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Chuck Wiedmeyer

Clydesdale Leadership

By | Emotional Intelligence, Inspiration | No Comments
Remember the Budweiser commercial where the young Clydesdale tries to pull the cart and because it’s not strong enough to do so, two adults push it? Suddenly the cart starts to move and, without being too anthropomorphic, you can feel the satisfaction of the young colt when it achieves its goal.   It’s a heartwarming commercial that makes me tear up every time. InBev, the owner of Budweiser, produced that commercial purely to market its product. At VLE the commercial is shown not because it’s cute, contains some incredible animals or an attempt to sell beer. The commercial depicts a perfect message of Servant Leadership.

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